It employs six hundred people and boasts companies such as Renault, Samsung and Manpower among its clients. PhoneAct is one of the main communications operators in the Maghreb. Medium-sized companies are also based in the Montplaisir district, where the grey of Fordist towers fades into the sky.
The city centre, on the other hand, is teeming with smaller, often informal operations housed in the 20th Century Art Nouveau style buildings. These include the French Teleperformance, the American Concentrix, Nexus Contact Center (which has offices in Tunisia and Romania, but customers in French-speaking countries and Italy), and national companies such as PhoneAct and Tricom. Numerous marketing multinationals have made their home in the industrial areas of Tunis, like Charghia and Lac. "They pay me 700 Dinars a month, less than 250 Euros." The El Dorado of Call centres " Her voice cracks, perhaps out of anger, perhaps out of ill-concealed resignation. I began to suffer with insomnia due to the phone being slammed down. She has just left the University of Arts, and for a couple of months she has been working in the field of telemarketing for a Swiss cosmetics company. Her piercing eyes are highlighted by black Kajal.
Leila is Tunisian, with long hair flowing from her head. She doesn't have time to finish the sentence before the woman on the other end hangs up. Leila is silent for a few seconds, she buys some time before beginning to recite the script she knows off by heart: "I'm Juliette and I'm calling to offer you a box of products from."
CALLCENTER TUNISIE CODE
Is Tunis becoming an offshore outpost of the cognitive proletariat? Q Code Magazine reports. There are currently almost four hundred call centres in the capital of the North African state, including the HQs of multinational companies and local businesses targeting the European market.
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